CloutLab develops leaders’ clout: influence that drives impact, innovation, inspiration, and growth. CloutLab guides individuals and teams through its human-centered, growth-oriented methodology that leads to strong partnerships and organizational improvement. CloutLab’s unique process is reflected in its simple yet conceptually bold visual identity. The mark, a circular form made of pairs of dots, represents people engaged in individual conversations and teams working in dynamic structures. The identity supports these concepts on a unique app-enabled learning platform, a website, and marketing communication material.

Visual Identity
Digital Marketing Material